Lidl has become the UK’s seventh largest supermarket as shoppers cope with inflation by turning to the discounters, figures show.
The German retailer increased its market share to a record high of 5.2% over the 12 weeks to August 13, according to Kantar Worldpanel, as 10 million households visited its expanding network of stores.
It increased sales by 18.9% overall, with alcohol and fresh produce performing particularly well.
Aldi was not far behind with sales growth of 17.2%, attracting 1.1 million more shoppers than this time last year and increasing market share to 7%.
The discounters’ success coincides with like-for-like grocery inflation increasing slightly to 3.3% after holding steady at 3.2% for the past two months.
At the current rate, price increases could add a further £138 to the average household’s annual grocery bill, with the price of butter and fish most affected, Kantar said.
Overall supermarket sales grew by 4% year on year, although the disappointing summer weather saw sales of ice cream down 9% and burgers slumping by 25% - an £8 million loss year on year.
All four of Britain’s biggest grocers managed a growth in sales for the fifth consecutive period, a run of collective success not seen since 2013.