DCSIMG

Premier League clubs’ transfer spending up

Liverpool's Daniel Sturridge (right) celebrates scoring his team's first goal of the game with teammate Stewart Downing (left) during the Barclays Premier League match at Old Trafford, Manchester on January 13.
Liverpool's signing of Daniel Sturridge from Chelsea for �12m is included in the January transfer window

Liverpool's Daniel Sturridge (right) celebrates scoring his team's first goal of the game with teammate Stewart Downing (left) during the Barclays Premier League match at Old Trafford, Manchester on January 13. Liverpool's signing of Daniel Sturridge from Chelsea for �12m is included in the January transfer window

Premier League clubs spent around £120m in the January transfer window, according to analysis by the Sports Business Group at Deloitte, the business advisory firm. This figure is double the total amount spent in January 2012 (£60m), but far short of the record level of £225m in January 2011.

Three clubs - QPR, Liverpool and Newcastle - accounted for more than half of the outlay this time around, while four clubs - including champions Manchester City - spent nothing.

Of the money splashed during this window, 62 per cent was on players from abroad (£75m), 21 per cent on Premier League players (£25m) and 17 per cent on players from the Football League £20m).

More than £1bn has now been spent in January transfer windows since 2003.

Dan Jones, Partner in the Sports Business Group at Deloitte, said: “There were relatively few active spenders in the winter window, with over half of this January’s total transfer spending coming from three clubs. Winter window activity tends to be driven by the on-pitch competition at the upper and lower ends of the Premier League table.

“Clubs are now in a reporting period that will count towards the first assessment of UEFA’s financial fair play break-even requirement for international competition and Premier League clubs are also considering the implementation of additional cost control regulation at a domestic level. Their apparent relative restraint in this transfer window may reflect an increasing focus on clubs achieving more sustainable levels of expenditure relative to revenues.”

Premier League clubs concluded around £35m of player transfer fees on deadline day on Thursday. The equivalent deadline day figure in January 2012 was £30m, and for January 2011 it was £135m.

More than £1 billion has been spent by Premier League Clubs to acquire new players in the January transfer windows since 2003. On average, the clubs’ transfer spending in January is equivalent to around one-fifth of total transfer spending in each year.

Over the past decade, Premier League clubs’ January transfer spending has typically exceeded that in other European leagues. This is due in part to the Premier League’s long-established mechanism that distributes broadcasting revenues on a more equitable basis compared to the top divisions of the other big five leagues.

Top division clubs in Italy are the second highest spenders this January, with total reported transfer spending of around 70 per cent of the Premier League total. Total transfer spending by top division clubs in France and Germany was around 30 per cent to 45 per cent of that by Premier League clubs. Transfer spending by Spanish clubs was minimal in this winter window, and exceeded by the amounts spent by clubs in emerging markets such as Russia and Brazil.

 
 
 

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