Four council areas, under the banner of the Border Uplands Project, have joined forces in order to showcase their world-class tourism offering to people in Northern Ireland and the Republic of Ireland.
The Border Uplands Project is a joint venture between ICBAN, Fermanagh District Council and the County Councils of Cavan, Leitrim and Sligo which will create much needed outdoor access, recreational and amenity infrastructure in the scenic uplands of the region.
The project, with a total budget of more than €3.1m (£2.47m), is funded under the European Union’s INTERREG IVA programme and managed by the Special European Union’s Programme Body (SEUPB).
The council areas of Fermanagh, Sligo, Cavan and Leitrim will embark upon a joint effort to communicate their geo-tourism offering to holidaymakers in order to increase visitor numbers and interest in the counties.
“The natural beauty of these four areas and their distinctive geology and bio-diversity provides us with a unique tourism opportunity that has huge potential and real stand-out appeal,” said Una Collier of Fermanagh District Council.
“The variety and quality of the attractions and places of interest in each county is what makes them special and must-see destinations for holidaymakers. As they already have mature and growing hospitality sectors plus great shopping districts, busy local food scenes and countless events that continually draw people to them every year – they are each a force to be reckoned with in their own right.”
The four counties feature visitor attractions like the Marble Arch Caves Global Geopark in Fermanagh and the Burren Park in Cavan.
“Our continuing efforts and cross-border co-operation will help to strengthen and develop the region as a world class destination allowing us to stay ahead of the game and keep things fresh and interesting in an ever-changing sector,” added Una.