A special Christmas parking rate of £1 for five hours is to be introduced in towns across Northern Ireland.
Retailers have suffered from the economic downturn and the festive season is a key period for them.
Twenty-five towns will have the reduced tariff to encourage shoppers.
Regional Development Minister Danny Kennedy said: “I wanted to ensure that other areas received some assistance which would encourage shoppers to go into towns over the Christmas period.
“That is why I have decided to introduce a new reduced tariff of five hours for £1 across 95 of my department’s car parks.”
The new tariff will be introduced from December 2 and will continue until January 11 and will apply to car parks that have an ordinary rate of 30p or more per hour. Drivers will still be able to pay the minimum fee in each car park.
The towns where the new tariff will apply are: Antrim, Armagh, Ballyclare, Ballymena, Ballymoney, Banbridge, Bangor, Carrickfergus, Coleraine, Downpatrick, Dungannon, Enniskillen, Hillsborough, Holywood, Larne, Limavady, Lisburn, Londonderry, Lurgan, Magherafelt, Newry, Newtownards, Omagh, Portadown and Strabane.