'A global business with clear ambition': Northern Ireland gym manufacturer reports record £27million revenue as world-wide expansion accelerates
Belfast’s BLK BOX grows 35% year-on-year, supplying 90% of Premier League clubs and targeting $100m revenue within five years
Northern Ireland fitness brand BLK BOX has reported record financial results for 2025, posting annual revenue of £27 million — a 35% increase on the previous year — as the company continues to scale internationally.
Headquartered in Newtownabbey, the manufacturer and supplier of high-quality gym equipment operates from a 130,000 sq ft facility and has delivered nearly 1,000 training facilities across 13 countries over the past year, including the UK, France, Spain, the UAE, the USA, Denmark, Germany and Sweden.
Driven by growing global demand for strength training, BLK BOX now supplies equipment to 90% of all Premier League clubs. Its client base also includes major gym operators such as PureGym, alongside contracts with Fitness Park, Nuffield Health and Solo60.
Founded in 2012 by Gregory Bradley, the company has grown rapidly from a local start-up into one of Europe’s fastest-growing strength equipment brands. Its customers span elite sport, education and hospitality, including Liverpool FC, Aston Villa FC, Loughborough University and Soho House.
To support this growth, BLK BOX has expanded its workforce to more than 160 employees, adding 60 new roles during 2025. Its Belfast headquarters houses manufacturing, warehousing, product development and fulfilment, forming the backbone of its international operations.
The company has also strengthened its leadership team to prepare for further expansion. In 2022, former Chain Reaction Cycles executive Ben Stocks joined the business, working alongside Bradley to streamline operations, simplify product systems and build scalable processes for global growth.
These developments have enabled BLK BOX to deliver large-scale projects for international gym chains and elite training environments, including facilities for top-flight football clubs and high-performance centres such as Loughborough Powerbase, home to Olympians and leading para-sport athletes.
BLK BOX has also partnered with the ATHX Games alongside Adidas, supporting the growth of functional fitness competitions by upgrading arenas and enhancing athlete experience.
The company is now targeting $100 million in revenue within the next five years, with expansion plans focused on the United States, Europe, the Middle East and Asia-Pacific markets.
Commenting on the results, Gregory said: “What began in Belfast to provide better equipment for athletes and communities has scaled into a global business with clear ambition. This year’s results reflect the progress we have made, the partners we work with, and the culture supporting our next phase of growth.”
Alongside its financial performance, BLK BOX has launched its inaugural Pursuit of Better magazine, a publication exploring the systems, disciplines and partnerships behind its success.
The strong results come amid rapid growth in the global fitness sector, with rising participation in strength training continuing to drive demand for high-quality equipment and training environments worldwide.