For love or money? 74% of prospective first-time buyers prioritise a ‘financially stable’ partner over love

With house prices in Northern Ireland surging by an average of 14% according to Nationwide Building Society’s latest House Price Index published in June, NerdWallet, has found that three quarters (74%) of UK adults are prioritising a ‘financially stable’ partner over love

By Claire Cartmill
Friday, 2nd July 2021, 6:06 pm

Almost three quarters (74%) of Brits considered to be within the first-time buyer age range (18 - 44-year-olds) are more attracted to, and likely to move in with, a financially stable partner, according to a new survey from independent price comparison site, NerdWallet.

With the average age of a first-time buyer being 34 years old* and house prices continuing to rise, climbing 13.4% in the past year**, financial stability would appear to be a highly attractive trait (if it wasn’t before!), especially among first-time buyers.

The increased importance first-time buyers place on financial stability is perhaps no surprise given the soaring costs of property. In Northern Ireland prices have increased by 14% year-on-year (the highest rate of growth since 2007), adding an average of £22,900 to each property.

Independent price comparison site, NerdWallet

So, as a young, single buyer, it’s no wonder that financial stability starts becoming something people look for in a partner, with 30% of those aged 18 - 44 also looking for someone who is able to fulfil their important long-term life ambitions, such as owning a home and supporting a family.

“With 34 being the average age of a first-time buyer, it’s no surprise that financial stability is high on their relationship wish list. After working hard in their 20s to save up, their 30s are all about making homeownership a reality and financial stability is key for that to happen,” said Richard Eagling, Senior Personal Finance Expert at NerdWallet.

But when is the right time to ask a partner about their finances? Well, surprisingly, over 1 in 10 (12%) of 18 - 44-year-olds think it’s appropriate to ask about finances before the first date, with a further 14% believing that it’s appropriate to ask from the first date. 9% believe that people should at least wait until they have slept together for it to be appropriate to ask and 34% believe that they should wait until they are an official couple.

Interestingly, of those who have and do live with a partner, 27% (18 - 44-year-olds) confessed that they moved in with their partner because it was financially beneficial to do so, not because they felt it was the right time to take the next step in their relationship

And of those who have never lived with a partner, practical factors (39%) and if it suited their lifestyles (24%) were large considerations, topping the idea that the right time to take the next step was the only reason that mattered (22%).

Across the entire age range (18 - 65+) of those surveyed, over half (58%) said they are more attracted to a financially stable partner, showing that it’s not just the first-time buyer age group that is looking for this, but it is, in fact, a wider trend.

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