Tour company reached Middle East
A north coast tour company was one of 27 tourism companies from Northern Ireland and the island of Ireland which took part in Tourism Ireland’s virtual ‘Ireland Meets the Middle East’ event.
Dalriada Kingdom Tours took part in the two-day virtual event, organised by Tourism Ireland to allow the tourism companies to connect with more than 200 Middle Eastern travel agents and tour operators, based in the UAE, Qatar, Kuwait, Saudi Arabia and Turkey – via a series of one-to-one, pre-scheduled video appointments.
The event also included a virtual auditorium with panel discussions, webinars, entertainment and videos showcasing the island of Ireland. These highlighted luxury, outdoors and soft adventure offerings, as well as culture, exceptional culinary offering and the safety charters which are in place on the island of Ireland.
The aim was to promote Northern Ireland and the island of Ireland to these influential Middle Eastern travel agents and tour operators, to position the destination well for when the time is right to welcome international visitors once again.
Aisling McDermott, Tourism Ireland’s Manager Asia and Middle East, said: “Tourism Ireland is delighted that over 200 travel agents and tour operators from across the Middle East took the time to join us, and our partners from Northern Ireland and the island of Ireland, for our virtual ‘Ireland Meets the Middle East’ event. The participation of these influential travel professionals is a strong indication that interest in visiting the island of Ireland remains high.”
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